王哥不太愿意做“更便宜一点”的那种生意。他认为,无论大城市还是小城市,往后都会更看重健康。而且00后也开始成为家里的消费主力,消费升级这门生意未必大,但一定有得做。
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And chief human resources officer at $62 billion giant Colgate-Palmolive Sally Massey credits Gen Z as being ambitious and incredibly tech-savvy. She said the digital natives possess critical skills that the consumer products company is now seeking—and just like Rascoff, she recognizes the value of breaking down feedback hierarchies.